Home & Garden

In the home and garden sector, a rich product presentation is essential to inspire and inform customers. Nobody buys a garden set or a cabinet based on a single photo: customers want to compare dimensions, materials, colors and maintenance instructions. At the same time, the assortment is often huge and highly seasonal: garden furniture and barbecues in spring, decoration and lighting towards winter. Maintaining all that data manually across multiple sales channels is unmanageable. StoreLinkr helps you manage extensive assortments from one central place.

Rich product data, captured once

In the PIM system you record every specification per product: dimensions, materials, colors, assembly information and documents such as manuals. Supplier assortments are imported through feeds in JSON, XML or CSV format, so new collections land in your system without retyping. From that single source, StoreLinkr publishes to your webshop on WooCommerce, Shopify or SitePack and to marketplaces such as Bol, Kaufland, eBay and Allegro, each with the right attributes and category mapping for that channel.

Showroom and online always in balance

Many home and garden retailers combine a physical showroom with online sales. StoreLinkr synchronizes inventory levels from both physical stores and external warehouses in real time: sell a lounge set in the showroom and the online availability is updated immediately, and vice versa. If you work with Picqer or Stockhub, orders and stock mutations flow automatically through the warehouse, including track and trace to the customer. Customers can always trust the availability they see online.

Season changes without the stress

Selection rules based on category or season let you activate a complete spring assortment on all channels in one action, and take it offline just as easily after summer. Dynamic pricing rules help you mark down end-of-season stock in a controlled way, with a minimum margin as the floor. Feeds for Google Merchant Center, Meta, Bing and TikTok ensure your campaigns automatically follow your current assortment.

Who is this for?

StoreLinkr fits furniture stores, garden centers and home decor retailers that want to grow online without building a separate data management team. The manual work that disappears: retyping specifications, reconciling stock between showroom and webshop, copying orders and switching seasonal collections on and off product by product. What remains is time for what makes the difference: inspiring presentation and personal advice.