Live integration

Kaufland marketplace integration

Sell on the Kaufland marketplace with StoreLinkr

Connect your webshop to the Kaufland marketplace and sell in Germany and across Central Europe. StoreLinkr publishes your offers automatically, keeps stock and prices in sync and processes Kaufland orders without manual work.

  • Centralized product & inventory control
  • Automated multi-channel order flows
  • Smart dynamic pricing & repricing
Scale your business with Kaufland Book my demo
Reach millions of Kaufland shoppers through a single catalog connection.
  • €39.95base fee per month, excl. VAT
  • 7 to 16%commission, by category
  • 9Kaufland marketplaces, 1 registration
  • 14 daysafter delivery until your revenue is released

What you get

Everything you need with Kaufland

Sync product data

Keep your product information always up-to-date on Kaufland. Sync titles, descriptions, images, and attributes effortlessly from your webshop to the marketplace.

Product data synced

Order flows

Automate your entire order process. Orders from Kaufland are directly forwarded to your webshop, allowing you to handle them in one central location.

New order from Kaufland

Dynamic pricing / competitors

Stay ahead of the competition on Kaufland with smart pricing strategies. Automatically adjust your prices based on market changes and competitor positioning.

Price updated

Stock updates

Prevent overselling with real-time stock management. Changes in your inventory are immediately synced with Kaufland, ensuring your offer is always accurate.

Stock level updated

Setup

Live on Kaufland in four steps

  1. Create your account

    Start a free StoreLinkr trial.

  2. Connect your webshop

    WooCommerce, Shopify, SitePack or API.

  3. Link your Kaufland account

    Authorise StoreLinkr at Kaufland.

  4. Publish your offers

    Review, then switch sync on.

Works with

eCommerce platforms we can integrate Kaufland with

SitePack SitePackWebshop Shopify ShopifyWebshop WordPress WooCommerceWebshop Picqer PicqerWarehouse Exact Online Exact OnlineAccounting

About Kaufland

What is the Kaufland marketplace?

The Kaufland marketplace is the online marketplace of the German retailer Kaufland. This guide explains what it is, what it costs per category, what you need to start and how to connect your online store. Every figure comes from Kaufland's own pages.

Kaufland Figures from the source
  • base fee per month, excl. VAT€39.95
  • commission, by category7 to 16%
  • Kaufland marketplaces, 1 registration9
  • after delivery until your revenue is released14 days

Selling on Kaufland

What to know about Kaufland

How selling on Kaufland works

You sell on Kaufland as a trader, with one registration for nine Kaufland marketplaces, including Germany, Austria, Poland and the Netherlands. You pay a base fee of €39.95 per month (excl. VAT) and a commission of 7 to 16% per item sold, depending on the category. You need an EAN for every product and a returns address in the EU.[1][2][3]

What selling on Kaufland costs

You pay a base fee of €39.95 per month (excl. VAT) and a commission of 7 to 16% per item sold, depending on the category. Listing products costs nothing.

How to connect Kaufland to StoreLinkr

You connect your Kaufland seller account to StoreLinkr. After that you offer products by EAN, keep price and stock in sync and bring orders into your webshop or ERP.

Nine Kaufland marketplaces

With one registration you sell on nine Kaufland marketplaces, including Germany, Austria, Poland and the Netherlands. Your revenue is released 14 days after delivery.

Read the full guide

Commission per category, what you need to start and what to watch out for in Germany, every figure checked on Kaufland's own pages.

Read the guide →

New to Kaufland? Read the guide first

What selling on Kaufland costs, what you need to get started and what to watch out for in Germany.

Read the guide to selling on Kaufland

Read next

Prevent overselling How to stop selling more than you have: one stock source, fast sync, safety buffers per channel, stop thresholds and a worked example with numbers. Read more Automate marketplace orders How to process orders from bol, Kaufland and other marketplaces automatically: the steps, the usual failure points and what to automate first. Read more Sync stock across channels How to connect stock from a supplier, POS or warehouse to your webshop and marketplaces: push or pull, how often to sync and what can go wrong. Read more

What is Kaufland?

Kaufland is one of the largest online marketplaces in Germany, run by the German Kaufland retail group. Through the marketplace platform, thousands of sellers reach consumers in Germany, Austria, the Czech Republic, Slovakia, Poland, France and Italy. For webshops it is an accessible route into the German-speaking market.

Why sell on Kaufland?

Kaufland gives you instant access to a large German-speaking audience without building a separate webshop. You benefit from the marketplace’s traffic while StoreLinkr manages your offers, stock and prices automatically, so you can test and scale international sales with limited risk.

How to rank higher on Kaufland

Better visibility on Kaufland starts with clean product data. With StoreLinkr you optimise titles, descriptions and attributes per channel, keep your price competitive with repricing, and prevent overselling with real-time stock. Accurate data and fast delivery help your listings rank higher and win the Buy Box more often.

Connect Shopify to Kaufland

Do you sell with Shopify and want to be on Kaufland too? Connect your store to StoreLinkr and choose which products go to Kaufland. Kaufland matches offers on the EAN, so a valid EAN per product is the requirement. StoreLinkr sends your products, prices and stock to Kaufland and brings Kaufland orders back to your store, so you keep one stock level and do not sell twice. You can find every Shopify option under Shopify integrations.

Connect WooCommerce to Kaufland

Does your store run on WordPress with WooCommerce? The connection works the same way: you connect WooCommerce to StoreLinkr, choose your Kaufland range, and StoreLinkr keeps offers, prices and stock up to date and processes the orders. Listing by hand in the Seller Portal works with a handful of products, but once you sell the same stock in several places, automating pays off. See the WordPress and WooCommerce integrations.

How to connect your webshop

Frequently Asked Questions

Everything you need to know about the integration with Kaufland.

Orders from Kaufland are automatically retrieved and forwarded to your own webshop or ERP system. As soon as you ship the order in your own system, the track & trace code is automatically sent back to Kaufland.

Yes, with StoreLinkr you can create specific product selections for each Kaufland. For example, you can send one selection of your assortment to Kaufland and another selection to another channel.

Yes, StoreLinkr continuously monitors your stock. When a sale occurs on your webshop or Kaufland, the stock is immediately updated on all linked channels to prevent overselling.

Certainly. With StoreLinkr, you can set price rules per channel. This allows you to, for example, charge a surcharge to compensate for the commission of Kaufland, or set specific discounts.

StoreLinkr forwards titles, descriptions, prices, stock, and images. You can optimize this data per Kaufland using filters and text rules, without changing your source data.

Learn more about Kaufland:

Get started
Google •

Why others use StoreLinkr

Extremely satisfied with StoreLinkr. It is unique how quickly they switch and pick up the points that are raised. Do you want to sell via multiple platforms and keep that running smoothly? Then I can absolutely recommend StoreLinkr.

Noud B Google review · 5/5

A nice company. They think along with you.

Berla Lighting Google review · 5/5

Very satisfied with the cooperation with StoreLinkr. Clear communication, concrete agreements that are always kept and a strong focus on optimisation. A reliable partner that does what it promises.

Tim Groen Google review · 5/5

A great system to create a webshop with external products without much knowledge. A very nice system and fast support!

Sander van Tilburg Google review · 5/5

A nice connection to StoreLinkr for our WP website of Dutch Light Trading BV to manage and publish articles.

Mathieu van Loon Google review · 5/5

We are very satisfied with the data link between CycleSoftware and our website. It saves us a lot of time because we work with inventory management. Thanks to the connection, the stock in the webshop is always up to date.

Christian Schattevoet

The data link works great and fast, stock is immediately adjusted whether something is sold in the store or webshop. The time you save depends on how much you sell, but you do no more manual stock correction. The connection saves on double sales or ordering more quantities than in stock.

Aster de Nil, Fietsen Aster

We are satisfied with the link. It saves us at least 2 hours a week. When a bike is sold it is quickly taken off the internet, so no more people come for a bike that is already sold.

Hulstein Fietsen, Patrick

Integrate with 70+ European marketplaces

One connection to sell everywhere: from bol and Kaufland to specialist fashion, home, DIY and book marketplaces. Find yours below.

72 marketplaces
14 countries
10 categories

Showing 72 of 72 marketplaces

See marketplaces by country, with what each country requires

Book your demo now

See how StoreLinkr can simplify your product, order, and pricing management in just 30 minutes. Meet our team face-to-face and get answers tailored to your business.

Martin Peter

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