Marketplace integrator

StoreLinkr is the marketplace integrator that connects your webshop to bol, Kaufland, eBay and Allegro. Publish your offers, sync stock and prices and process orders automatically.

  • Publish your offers to multiple marketplaces at once
  • Stock and prices synced in real time
  • Orders processed automatically with track & trace
5.0 on Google Free trial · no credit card required
Bol
Kaufland
eBay
Allegro
WordPress / WooCommerce
Shopify
Boekwinkeltjes
SitePack
Google Merchant Center
Meta
CycleSoftware
Picqer
The marketplace integrator to connect your webshop to every major European marketplace.

What you can do

Sell on every marketplace from one platform

Each marketplace is a sales channel of its own, with its own categories, offers and settings, all managed in one portal.

One connection per marketplace

Connect Bol, Kaufland or a Mirakl marketplace such as MediaMarkt, Decathlon or Douglas as its own sales channel and test the connection before you save it.

Category mapping

Map your categories to the marketplace categories. Mapping a main category covers its subcategories, unless you map one separately.

Offers and competitor prices

See the lowest and highest price from other sellers, how many sellers compete and whether your offer is cheapest, average or too expensive.

Selections and export filters

Decide which products each marketplace receives and keep products that do not meet your quality or margin rules off every channel.

Marketplace specific settings

Set fulfilment by Bol or by yourself on Bol, manage languages and API versions for Kaufland and give each Mirakl marketplace its own URL and API key.

EU compliance and notices

Link economic operators (GPSR) to your products. A notice bar tells you when a marketplace needs attention, for example because of unmapped categories.

How it works

From connection to live offers

  1. Connect the marketplace

    Choose the marketplace, enter its API credentials and test the connection.

  2. Map your categories

    Link your categories to the marketplace categories. Unmapped categories are flagged so you know what to fix.

  3. Select products and prices

    In the campaign settings you choose which products the marketplace receives and which pricing rules apply.

  4. Export and monitor

    Push changes right away with Export and follow the status of each offer: allowed, not allowed or not unique.

The basics

What is a marketplace integrator and why do you need one?

What is a marketplace integrator?

A marketplace integrator is software that connects your webshop or catalog to external marketplaces. StoreLinkr acts as the central hub: your offers, stock and prices go to every marketplace and orders come back automatically into your own webshop or ERP.

Why use a marketplace integrator?

With a marketplace integrator you sell on several marketplaces at once without manual work or overselling. You reach millions of buyers and new countries while stock and prices stay accurate everywhere.

Marketplace integrator, webshop connection or feed management?

A marketplace integrator connects your offers, stock, prices and orders to marketplaces such as bol and Kaufland, in both directions. A webshop connection is broader: POS, ERP, suppliers and accounting belong to it as well. Feed management prepares product feeds for advertising channels such as Google Shopping, without sending orders or stock back. To publish the same products at different prices in several shops, read about price lists per shop.

Integrate with 70+ European marketplaces

One connection to sell everywhere: from bol and Kaufland to specialist fashion, home, DIY and book marketplaces. Find yours below.

72 marketplaces
14 countries
10 categories

Showing 72 of 72 marketplaces

Benefits

Why choose StoreLinkr as your marketplace integrator?

Wider reach

Reach millions of extra buyers on bol, Kaufland, eBay and Allegro without having to build up your own traffic first.

Lower risk

Test new markets and countries with limited risk: you tap into the marketplace’s existing audience and trust.

One dashboard

Manage all your marketplaces, stock, prices and orders centrally in StoreLinkr, next to your own webshop and suppliers.

How it works

Get started with your marketplace integrator

Choose your marketplaces

Select the marketplaces you want to sell on and authorise the connection with your seller account.

Publish your offers

StoreLinkr turns your products into offers per marketplace, with optimised titles, prices and attributes.

Process orders automatically

Orders come in automatically, stock is updated instantly and the track & trace is sent back to the marketplace.

Trusted by fast-growing brands to power millions in marketplace revenue.

Google •
Google

Extremely satisfied with StoreLinkr. It is unique how quickly they switch and pick up the points that are raised. Do you want to sell via multiple platforms and keep that running smoothly? Then I can absolutely recommend StoreLinkr.

Google

A nice company. They think along with you.

Google

Very satisfied with the cooperation with StoreLinkr. Clear communication, concrete agreements that are always kept and a strong focus on optimisation. A reliable partner that does what it promises.

Google

A great system to create a webshop with external products without much knowledge. A very nice system and fast support!

Google

Great integration with StoreLinkr for our Dutch Light Trading BV WP website to manage and publish items. Requests and adjustments were handled smoothly. The attractive layout and clear interface make working with StoreLinkr easy.

Google

We've had a Storelinkr integration between our POS and inventory system for a few weeks now. What used to take months to put an annual catalog online in one webshop now only takes a few weeks. After installing the plugin, the response to minor changes, bugs, or issues has always been very quick and helpful. As a result, the system is constantly improving, getting faster, and smarter. I'm extremely satisfied!

Google

Works perfectly, saves time and a lot of hassle. Highly recommended! Good job guys!

Frequently asked questions

A marketplace integrator is software that automatically connects your webshop to marketplaces such as bol, Kaufland, eBay and Allegro. StoreLinkr publishes your offers, keeps stock and prices in sync and retrieves orders, so you sell across multiple marketplaces at once without manual work.

You can connect bol, Kaufland, eBay, Allegro, Boekwinkeltjes.nl and Books in Belgium, among others. That lets you reach buyers across the Benelux, German-speaking Europe and Central Europe from one platform. During onboarding we add new marketplaces on request.

Orders from every marketplace are retrieved automatically and forwarded to your webshop or ERP. As soon as you ship the order, StoreLinkr sends the track & trace back to the marketplace automatically, so your customer is always informed.

Yes. With selections and price rules you decide per marketplace which part of your catalog you offer and which price you use, for example a surcharge to offset the commission. This optimises margin and visibility per channel.

Yes. Your stock is synchronised in real time across all channels. When you sell a product on your webshop or another marketplace, stock is updated immediately to prevent overselling and account penalties. Safety buffers let you reserve the final units if needed.

You start for free and without a credit card, so you can first try selling via marketplaces. After that you continue on an annual plan from € 69 per month. Connecting takes just minutes, no technical skills required.

Feed management prepares product feeds for advertising and comparison channels such as Google Shopping. A marketplace integrator does more: it publishes your offers on a marketplace, keeps stock and prices in sync and retrieves orders, so the sale runs in both directions.
Start free today