Marketplaces by country

Marketplaces in Portugal: where to sell as an online store

Portugal is a smaller market than Spain, but many Spanish marketplaces sell there too. On top of that Portugal has its own players such as Worten. Here you find every marketplace in Portugal StoreLinkr connects and what to arrange before you ship your first order there.

Short answer

Well known marketplaces in Portugal are Worten, El Corte Inglés, MediaMarkt, Decathlon and Leroy Merlin. If you sell from abroad directly to Portuguese consumers, you appoint an authorised representative in Portugal for your packaging. You also need Portuguese listings, product safety information (GPSR) and the right VAT set-up.

16marketplaces in Portugal you can connect
6categories
1 Jan 2022since then a representative is required for packaging
14 daysright of withdrawal for your customer
Updated on October 20, 2026 By the StoreLinkr team, checked against official sources
On this page
  1. All marketplaces
  2. The largest explained
  3. By category
  4. What you need
  5. How to start
  6. Second-hand and private sellers
  7. Connecting several marketplaces
  8. FAQ
  9. Sources

Every marketplace in Portugal you can connect with StoreLinkr

This list comes straight from our integrations. If a marketplace is listed here, you can sync products, stock, prices and orders with it today. Click a name for the details and how the integration works.

Marketplace Category Countries With StoreLinkr
MediaMarkt Electronics NL · BE · DE · AT · ES · IT · PT Connectable
Decathlon Sports & outdoor NL · BE · DE · PT Connectable
Leroy Merlin Home & DIY FR · ES · IT · PT · PL Connectable
El Corte Inglés General ES · PT Connectable
Alltricks Sports & outdoor FR · DE · IT · NL · ES · PT Connectable
AUTODOC Car DE · AT · FR · ES · IT · PT Connectable
Brico Dépôt Home & DIY ES · PT Connectable
Conforama Home & DIY FR · ES · PT Connectable
Kiabi Fashion FR · BE · NL · IT · ES · PT Connectable
Maisons du Monde Home & DIY FR · ES · IT · PT Connectable
PcComponentes Electronics ES · PT Connectable
Planeta Huerto Home & DIY ES · PT Connectable
Showroomprivé Fashion FR · BE · ES · PT Connectable
Sprinter Sports & outdoor ES · PT Connectable
Vente-unique Home & DIY FR · BE · NL · DE · IT · ES · PT · PL · CH Connectable
Worten Electronics PT Connectable

As of October 20, 2026: 16 marketplaces selling in Portugal. Many of them also sell in other countries.

The largest marketplaces in Portugal explained

Not every marketplace is open to every seller, and we do not connect every marketplace. Here is what you need to know about each one.

Worten

Worten

Connectable Electronics and appliances

The well known Portuguese chain for electronics and household appliances, with its own marketplace. We connect Worten for Portugal only, which makes it the main difference from the Spanish line-up.

Worten integration

El Corte Inglés

El Corte Inglés

Connectable Department store, broad

The Spanish department store chain is also active in Portugal. If you already sell in Spain, you add Portugal with Portuguese listings. Note that the packaging rules in Portugal differ from those in Spain.

El Corte Inglés integration

MediaMarkt

MediaMarkt

Connectable Electronics

The marketplace of the electronics chain, which we also connect for Spain, Italy, Germany, the Netherlands and Belgium, among others. If you sell electronics, keep in mind that Portugal also requires an authorised representative for electrical equipment.1

MediaMarkt integration

Decathlon

Decathlon

Connectable Sports and outdoor

The marketplace of the sports chain. We connect Decathlon for Portugal, but not for Spain. For sports in Portugal you can also connect Sprinter and Alltricks (cycling).

Decathlon integration

PcComponentes

PcComponentes

Connectable Electronics and IT

The Spanish IT marketplace has its own Portuguese site. As a seller you decide which territory you sell in and which delivery times you state, and you are responsible for the sale and after-sales service yourself.2

PcComponentes integration

Amazon

Beta, on request General

Our Amazon integration is in beta and available on request only. Get in touch if you want to join and we will check together whether your range is a good fit.

Get in touch

Marketplaces in Portugal by category

General marketplaces bring lots of visitors, but also lots of competition. A specialist marketplace has fewer sellers per product and customers who know what they want. So choose based on your range.

You sell Start with Also worth a look
Broad range El Corte Inglés Amazon (beta, on request)
Electronics and appliances Worten, MediaMarkt PcComponentes
Home and DIY Leroy Merlin, Brico Dépôt, Conforama Maisons du Monde, Vente-unique
Garden Planeta Huerto Leroy Merlin
Sports and cycling Decathlon, Sprinter Alltricks (cycling)
Fashion and kids Kiabi, Showroomprivé El Corte Inglés
Car parts AUTODOC

What do you need to sell in Portugal?

Listings in PortugueseTitles, descriptions and customer service in Portuguese. Spanish listings are no substitute, not even on marketplaces that sell in both countries.
Authorised representative for packagingIf you sell from another EU country directly to end users in Portugal, you appoint an authorised representative in Portugal. They register you in SILiAmb, sign the contract with the packaging waste scheme and pay the fees. For packaging this has been mandatory since 1 January 2022.1
Electronics, batteries and tyresThe same duty applies to electrical and electronic equipment (since 1 January 2018), batteries and tyres, among others. You arrange those registrations through your representative too.1
VAT through the One-Stop ShopOnce your sales to consumers in other EU countries exceed €10,000 a year in total, you charge Portuguese VAT and can declare it through the One-Stop Shop (OSS).3 The Azores and Madeira are part of the EU VAT area.4
Product safety (GPSR)Your offer shows the manufacturer, a responsible person in the EU if the manufacturer is based outside it, and safety information. Without that data a marketplace must not show your offer.5
14-day right of withdrawalYour customer may cancel within 14 days of delivery without giving a reason. Return costs are only for the customer if you said so in advance.6
Shipping and returnsPortugal is far away and the islands are further still. Decide per region what you deliver, plan realistic delivery times and give a return address your customer understands.

Spain and Portugal are separate countries for your packaging. A Spanish registration does not cover Portugal. If you sell directly to Portuguese consumers, you need your own authorised representative there.1

This is not tax or legal advice. If you are unsure about VAT or registrations, ask your accountant.

How to start in 6 steps

  1. Pick 1 or 2 marketplacesStart with Worten or El Corte Inglés and one specialist marketplace that fits your range.
  2. Appoint a representativeFind an authorised representative in Portugal for your packaging, and for electronics or batteries if you sell them.
  3. Check your VATAdd up your sales to consumers in other EU countries. If you go over €10,000 a year, register for the One-Stop Shop.
  4. Translate your product dataTitles, descriptions and attributes in proper Portuguese, with an EAN for every product. Have your best sellers checked by someone who speaks Portuguese well.
  5. Complete GPSR dataManufacturer, responsible person in the EU, warnings and manuals. If anything is missing, your offer will not go live.
  6. Connect stock and ordersLet stock, prices and orders sync automatically with your online store, so you never sell what you do not have.

OLX and second-hand: something else

Looking for a place to sell your own second-hand things in Portugal as a private person? Then you mean OLX, a classifieds site. This page is about selling as an online store or brand: new products, fixed prices and orders that come in automatically.

Platform For With StoreLinkr
OLX Private sellers and local sales Not connected
Amazon Businesses Beta, on request
The 16 marketplaces in the table Businesses Connectable

Several marketplaces in Portugal at once

Every marketplace has its own portal, its own categories and its own rules. With two marketplaces you can still manage by hand. From three on, stock becomes the real risk: if you sell the same product on a marketplace and in your own store, stock has to be right in both places straight away.

StoreLinkr takes products, stock and prices from your online store (WooCommerce, Shopify or SitePack), your POS system or your wholesaler, and puts them on the marketplaces you choose. Orders come back into your store. Per marketplace you set categories, price rules and exclusions.

Connect 16 marketplaces in Portugal

Fixed monthly price from €69 for up to 75 orders a month, unlimited products and no percentage of your revenue. Above your bundle you pay a small fee per extra order.

Try it free See pricing

Frequently asked questions about marketplaces in Portugal

Worten is the best known Portuguese name. El Corte Inglés, MediaMarkt, Decathlon, Leroy Merlin and PcComponentes also sell in Portugal.

Many marketplaces are the same, such as El Corte Inglés, PcComponentes, Sprinter and Leroy Merlin. We connect Worten and Decathlon for Portugal only, and Carrefour España and Tiendanimal for Spain only. You need Portuguese listings and a separate packaging set-up.

Up to €10,000 a year in sales to consumers in other EU countries, you can usually charge the VAT of your own country. Above that you charge Portuguese VAT, which you can declare through the One-Stop Shop (OSS).

Only if you sell from abroad directly to end users in Portugal, which is what you do on a marketplace. If you only sell to Portuguese distributors, the duty lies with them.

Anything not in the list above we do not connect at the moment. Amazon is in beta, on request. You can connect 16 marketplaces in Portugal, including Worten, El Corte Inglés, MediaMarkt and Decathlon.

Marketplaces in other countries

Also see the overview of all countries, with a search for all 72 marketplaces.

Sources

All amounts and rules checked on October 20, 2026 on the marketplaces' and authorities' own pages.

  1. Agência Portuguesa do Ambiente, FAQ registo através de representante autorizado: apambiente.pt/sites/default/files/_Residuos/FluxosEspecificosResiduos/RAP/FAQ_RA.pdf
  2. PcComponentes, Condições gerais de marketplace: pccomponentes.pt/condicoes-gerais-de-marketplace
  3. Your Europe, VAT on cross-border sales: europa.eu/youreurope/business/taxation/vat/cross-border-vat/index_en.htm
  4. European Commission, Territorial scope of EU VAT: taxation-customs.ec.europa.eu/taxation/vat/vat-directive/how-does-vat-work/territorial-scope_en
  5. Regulation (EU) 2023/988 on general product safety (GPSR): eur-lex.europa.eu/eli/reg/2023/988/oj
  6. Your Europe, Guarantees and returns: europa.eu/youreurope/citizens/consumers/shopping/returns/index_en.htm

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